| October 25, 2013
When it comes to establishing a brand, consistency is key. One of the most critical elements of this consistency is the visual impact of the brand’s color scheme, particularly when it comes to corporate logos. This post explores why precise color matching, often achieved through the use of spot colors, is essential for maintaining brand
The complexities of packaging design and printing can significantly impact the functionality and visual appeal of packaged goods. A critical component in this process is the print head, a crucial part of the machinery used in digital printing. In this case, the print head is only 4.5” wide, which poses certain limitations on how graphics
The Impact of Mailer Sizes on Truck Load Efficiency When loading a truck for shipment, the number of pallets that can fit within a truck varies significantly depending on the size of the mailers used. This variability can affect logistics efficiency, transportation cost, and overall shipment times. Why Mailer Sizes Affect Pallet Loading On average,
Team Participation at PACK Expo in Las Vegas This past week many members of our team attended the PACK Expo in Las Vegas. Highlights from the PACK Expo This is a showcase for vendors to offer packaging solutions that involve equipment, services, and products. There were 1000 exhibitors and probably close to 100,000 attendees. The
Kids going back to school A slight chill in the morning when you wake up The leaves on the trees just barely starting to change colors The sun setting earlier College football about to start… All signs of summer coming to an end. These are also signs for e-tailers that the busy season is just
Integrity – Innovation – Teamwork – Quality – Accountability Living Our Core Values Any company can come up with a set of values and then throw them up on their website. Incorporating them into the fabric of your company is what really adds value to your customers. These core values are found in our quality
The team at PAC has recently developed a list of five core values along with brief definitions that provide clarity: Integrity – We act with honest intentions and consistently adhere to high standards of moral ethical values. Innovation – We actively pursue creative solutions, fully aware they can happen anywhere in our company Teamwork – Respecting and
Understanding Consumer Preference for Online Shopping Most consumers in this day and age have realized that they can find that “much needed” item online for a better bargain than at a brick and mortar retail center. After all, the respective distribution center’s “DCs” overhead, rent, and labor rates are less per purchased item versus their
The Impact of Technology on Packaging Technology is not just about high-end electronics or the newest car show trend; it touches every part of our life … including the packaging we see and use. Paper or plastic is not just a question that we get asked in the grocery line anymore. Innovations in Packaging Material
