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Author: Kim Donohue

E-Commerce

How to Increase Brand Awareness of your Ecommerce Business

For an ecommerce business, increasing brand awareness can be a tricky task. When your product lives online, your customer loses the chance to physically interact with your brand and you lose out on valuable brand impressions. Repeated exposure increases customer brand recognition and customers are more likely to repeat a purchase when they feel familiar with a brand and can recall

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Packaging101

PAC’s Custom Packaging Design Support

From the second it leaves your business to the moment it reaches your customers hands, each product you ship is likely to be seen by dozens of people as it crisscrosses the country on the way to its destination. Does your package stand out in that bland sea of white and brown? Do you benefit

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